Tuesday, 29 November 2011

namaste festival 2011

we'ar is heading to jakarta this weekend for namaste festival - a three day event of yoga, health and well-being which is drawing an international crowd of practitioners as well as local indonesian yoga and healing masters.

guest teachers include simon borg-olivier from yoga synergy in sydney, jivamukti teacher jules febre as well as a host of international teaching ranging from yin to martial arts based yoga.

we'ar excited to be a part of bringing awareness to the importance of yoga in a place where healing is a large part of the culture and  also to place jakarta on the map of international yoga and health. The founders of namaste festival believe that yoga, healing, and well-being are practices much needed by the city of Jakarta and its people. namaste bhakti is a charity program through which 50% of the festival profits will be donated to various charity organizations throughout indonesia - and since the we'ar culture and philosophy is born from yogic principles and fair trade ventures in bali, to be be involved is very special indeed!


designer jyoti and some of our bali crew will be there representing we'ar in all its luscious glory - our fine fabrics and designs will be on showcase and for the taking, so if you are lucky enough to be attending make sure to swing by and say hello! 

the team will also be out and about making some sweet treats for the website on life and yoga in bali, chatting to some of the teachers and giving all of you a look into the sights and sounds of the festval... so watch this space...

we'ar will also be live tweeting from the event as well as posting photos as it unfolds. we can't wait to hear all about it back here in nz!

x x x


we'ar and natural fibres

ever heard of a thing called 'microplastic pollution'? tiny bits of acrylic and polyester smaller than the head of a pin are being found on shorelines worldwide and it would seem washing machines are a major source of this.  the problem seems to considerably worse in more densely populated areas, with household waste water reported to be a major source of the contamination.

more than 1,900 fibers can rinse off of a single garment during a wash cycle, and these fibers look just like the microplastic debris on shorelines.

so you can see why we'ar places such high importance on using natural fibres and cottons for our garments -  not only are they particularly beautiful to wear, you can feel good about the fact bits of your clothes are not ending up in the digestive system of marine life and polluting our seas!

we'ar use 100% certified organic cottons wherever possible and every step of our production in indonesia is managed with a high state of awareness. our holistic approach to crafting and sourcing of textiles is unique to we'ar - especially in a country with such a massive textiles industry. our natural plant dying methods are developed to be more sustainable and sensitive to local environment and water ways, not to mention giving a richness and depth of colour to our fabric. hooray!

 dream sea dress made from organic cotton

 andrei tee in plant dye blue

new romantic leggings made from organic cotton

look out for these symbols on our swing tags and when ordering online so you know just how special and made with love your garment is...


x x x


Monday, 28 November 2011

organic farming and a 'slower life'

if you google search 'organic produce deliveries' for auckland, its surprising how many businesses pop up. all offering varying produce at reasonable prices with quick and easy delivery, it seems more and more people are opting for a lifestyle with a conscious commitment to sustainable farming, and potentially a slower pace of rural life.

likewise there has been a massive trend of late in australia,  particularly in areas surrounding byron bay with organic farms becoming common-place for local suppliers. organic farmers munch crunch organics grow over 25 types of vegetables, citrus and macadamias, and the sub-tropical environment with rich volcanic soil means they can grow pretty much all year round. where a self-awareness of responsible food cultivation is becoming more recognized in urban society, it also seems a younger generation are getting involved...

take japan for example. in a country where a hectic fast pace of living (and working) is putting strain on finding employment, a lot of younger people are leaving the anxiety behind and considering farming to rediscover the value of a traditional life. the average age of a farmer in japan is around 65 years old - and while the amount of people returning to the countryside is small in comparison to those headed for the city, more people are looking at the option - and the number is increasing.

photos: bbc news

 wondering where the best places in auckland are to buy your organic produce? or simply delicious food using locally sourced ingredients? we'ar loves...

tell us about your favourite suppliers of healthy fresh organic fruit and veg! we'ar would love to hear about it xx